Experiential Marketing Trucks: How to Plan Your Mobile Marketing Tour

Experiential marketing trucks and campaigns call for thorough planning and a logistical guide.Experiential marketing trucks can be great for business, as well as logistical nightmares. Proper planning is the key to success when using this unique promotional tool.

Bringing your message directly to your audiences is both the core benefit of experiential marketing and the reason for its complicated nature. 

You need a truck. 

You need a design. 

You need fabrication. 

And once you’re on the road, you need a maintenance team to keep the campaign rolling and free of delays. With Pyramid Logistics as your logistical guide, these services are just the tip of the mobile marketing iceberg.

We’ve been fabricating experiential marketing trucks and managing the logistical end of marketing tours for over 25 years. Whether you’re carrying out an offsite demo, presentation, retail event, or convention, mobile marketing is a safe and cost-effective way to get in front of your audience in a controlled environment.

Find out how we help plan and execute successful experiential marketing tours at Pyramid Logistics, and visit our website if you require a quote.

Planning a Successful Experiential Marketing Tour

Mobile marketing tours are multifaceted, and oftentimes, brands need help with several logistical hurdles to ensure it all goes according to plan.

Be it choosing the right vehicle, designing and fabricating your truck, installing the graphics, or keeping the truck maintained throughout the tour, there’s plenty to keep in mind. Here’s how we fill these needs at Pyramid Logistics:

Equipment Acquisition

Get professional help with choosing the best vehicle for your tour’s needs and goals.

Tour Staffing

Request a team of experiential marketing professionals to help with your mobile marketing tour. 

Ongoing Vehicle Maintenance

Keep your campaign moving with our team of in-house mechanics. 

Graphics Production & Installation

Wrap your truck in full-color graphics to make yourself known to your audiences throughout the tour.

Custom Experiential Marketing Trucks

Along with custom graphics, we can help design and fabricate vehicles into full-fledged experiential marketing trucks.

Customized Experiential Marketing Trucks

There’s no “one size fits all” approach to experiential marketing because every brand has its unique audiences, needs, and goals. 

Knowing this, Pyramid Logistics is in the business of fabricating on-brand experiential marketing trucks that bring the message to your audience. We’re also mindful of potential issues on the road. If the width of a trailer doesn’t fit the lanes of a certain route, for example, we’ll modify the vehicle accordingly. 

Over the years, we’ve helped countless brands achieve their experiential marketing goals, including recognizable names such as Walmart, Sesame Street, and Raytheon. And just last year, the Pyramid Logistics team helped Canon Medical Systems bring medical devices directly to hospitals, allowing doctors to test the equipment at their place of work.

Ready to Launch Your Experiential Marketing Tour?

If your mobile marketing efforts require logistical expertise, don’t hesitate to reach out to Pyramid Logistics – a proud provider of experiential marketing trucks and services for over 20 years. Visit our website to see how your mobile marketing dream can materialize with our support.

Located in Los Angeles, California, and Las Vegas, Nevada, we are equipped to handle a full range of services near our facilities and all over the nation. As the industry continues to go digital, Pyramid Logistics remains at the forefront of warehousing. If you’d like to learn more about partnering with us, click here, or reach out to our offices for a consultation.