CES 2023 is in sight, and the attendance is anticipated to be record-breaking. Innovators in every corner of tech – gaming, Metaverse, digital health, and more – are preparing to showcase their latest devices, but only so long as their trade show checklist has been exhausted.
Along with gathering your booth design, marketing collateral, and staff for the event, your trade show materials require secure shipping to Las Vegas, NV. Cross these items off before heading to Vegas and consult Pyramid Logistics to safely deliver your fragile prototypes to CES 2023.
Trade Show Checklist for CES 2023 Exhibitors
There are a number of hoops to jump through before you make your way to CES 2023. Your booth and marketing materials need designing, staff needs to be booked, and your materials require safe and prompt shipping to the Las Vegas Convention Center. While you can handle the first two on your own, keep in mind that a trusted trade show logistics partner can take shipping headaches off your plate. Here are some boxes to check before attending CES in January:
Exhibit Design & Marketing Materials
Well before CES 2023 has kicked off, you’ll need to decide on the graphics, layout, and overall design of your exhibit. Whether you want to DIY it or use an outside expert is up to you, depending on the design skill of your team. This is also a good time to determine which products you’ll be showcasing, before gathering the relevant marketing collateral. Your marketing depends on which items or services you’ll be promoting, so decide on a product line before designing any materials. Then, you’re ready to start pre-marketing efforts for the exhibit.
Pre-Show Marketing & Travel Arrangements
A month or two before CES 2023, exhibitors should be launching their pre-show marketing campaigns and sorting out the necessary travel arrangements. Car rentals may be necessary, hotel rooms require planning, and you and your staff’s flight tickets need to be reserved. As you can tell, there’s plenty to be done before January comes.
This is also an ideal time to figure out how you’ll ship your trade show materials to the Las Vegas Convention Center. You may have fragile technology that calls for specialized care, or a booth that calls for oversized shipping. If you haven’t yet crossed this item off your trade show checklist, be sure to consult a trade show logistics partner before it’s too late.
Staffing and Networking Plans
The best time to book your staffing accommodations, schedule networking dinners, and plan client meetings is about a month before CES starts. By then, your booth display, marketing materials, travel arrangements, and staff should all be finalized, along with confirmed shipping dates for your trade show materials. All that’s left is staff training if you’re outsourcing your help, and follow-up packets to send to new leads once the show has concluded.
CES 2023 Transportation & Logistics
With all of the tasks to complete before even attending CES, it’s easy to get bogged down. But with an expert shipping partner to take the logistics off your plate, you can trust that your trade show materials will be delivered safely, soundly, and without a scratch. As a CES exhibitor, you’re likely showcasing fragile items containing sensitive technology. This is why Pyramid Logistics offers specialty freight shipping–because we know that high-value cargo requires specialized care.
Located in Los Angeles, California, and Las Vegas, Nevada, we are equipped to handle a full range of services near our facilities and all over the nation. As the industry continues to go digital, Pyramid Logistics remains at the forefront of warehousing. If you’d like to learn more about partnering with us, click here.